It used to be that the first impression of a church was made at the front door. That first impression is now being made online. These days, people visit almost every organization virtually before having any further interaction. So, the question that needs to be asked is, “What message or image are you presenting to these visitors?”
An African American preacher and a white college basketball coach formed a formidable duo teaching Presbyterians how not to let first impressions based on bias form lasting impressions.